If you have plans to set up your own eCommerce business then Shopify is a perfect option. It’s a popular platform with a range of features and flexibility for all-size businesses. However, understanding the different pricing plans offered by Shopify is crucial to determine which one suits your business and budget needs. In this guide, you will have all answers including an explanation of the various Shopify pricing plans for 2024, step by step, to help you make an informed decision.
Let’s start with something interesting!
It is okay that you will choose a Shopify Plan after reading this blog, but here I would like to draw your attention towards the crucial updates by Shopify [2023]. It will give a knowledge of what is new with this fantastic eCommerce store development platform.
Now fasten up your seatbelts to go through the updates.
Shopify developed an improved checkout process that can help you boost conversions. With this update, you will find.
The next update is for improving sales and helping merchants to manage their customers. It includes:
It is a full-stack solution for the merchant to connect with the international customer base.
B2B expansion Shopify update 2024 is for merchants who want to sell business to business. It includes:
Consider it one of the beneficial updates that offer a better approach to get engaged with the customers in an improved way.
This update is especially for improving the order fulfillment process. It contains:
Shopify launched features allowing you to develop the store as you wish. It includes:
All these updates can help you to develop or set up your Shopify store to meet your business goals. But remember that to leverage all these updates, first you need to purchase a Shopify plan which this blog will help you to find the right one.
In simpler terms, the Shopify Pricing Plan offers competitive rates for the versions you can purchase from the official website of Shopify as per your budget and business needs. There are 4 types of plans available, where 3 plans are for small and midsized businesses such as:
1. Basic – $39/Month or $29/month (on annual payment)
2. Shopify – $105/Month or $79/month (on annual payment)
3. Advanced – $399/Month or $299/month (on annual payment)
The standard features with all these plans (Basic, Shopify, and Advanced) available are:
Note: Still, if you find it difficult to set up your store, getting assistance from a Shopify Expert is beneficial.
4. Shopify Plus- it is much different than all the plans mentioned above. If we compare Shopify vs Shopify Plus, it is a unique plan launched by Shopify, especially for large-scale enterprises.
It has multiple advantages that we will discuss later in this blog. From the pricing point of view, it starts at $2,000/Month initially, and it is variable for higher volume business as published on its official website.
Read more: A Complete Guide to Hire the Best Shopify Development Company
First, I want to share a surprising fact with all of you you can use the Trial version of all plans free for a limited period to get familiar. Now, let’s read and understand what the different Shopify pricing plans are available, what the offerings are, and more.
If you are going to set up your first-ever eCommerce store, then Shopify Starter Plan is the best that allows you to start your eCommerce store at only $5/ month. With it, you can start selling by investing in only a few minutes.
Using the Shopify starter plan, you can effortlessly promote your products on social media channels. You only need to carry a clear product image and a catchy product description in fewer words. It covers almost all social channels, such as Instagram, WhatsApp, Facebook, and others. That makes it the best for new business.
As per the new Shopify pricing plan update for the first three months, you can use it at $1/month.
Including the above features, it comes with all features that Shopify commonly provides, such as abandoned cart recovery, reporting & analysis, fraud analysis, and more.
The associated transaction fee for Shopify Starter Plan is a 5% fee + $0.30 per transaction using Shopify Payments. It charges an additional 1% fee per transaction for outside USA credit card users. With POS, it charges 2.7% of the fee.
It is suitable for first-time users and sellers who want to sell on Social Media Channels and want to start with a minimum budget.
Shopify Basic Plan allows merchants to build their full-functional store. Using this plan, you can manage your products, orders, customer information, and more that you need to run your business smoothly. Like the other Shopify Plans, you can sell unlimited products, apply for free SSL certificates, use abandonment cart recovery, and more.
You can start with Basic Shopify Plan at a price of $39/month, but if you want to save 25%, you can also opt for an annual payment plan that will cost you $348/year ($29/month).
The online and in-person credit card fees differ for online, which is 2.9%+ $0.30/ per transaction, and for in-person, it is 2.7%. Additionally, if you are using a Shopify payment gateway, the transaction fee is zero, but it is 2% for a third-party payment gateway.
If you are looking to develop a fully functional eCommerce store with less budget and want to choose a Shopify plan, then none other than Basic Shopify Plan is the best. It is also suitable for inventory and payment management at brick-and-mortar stores. As an additional advantage, you can boost traffic with blogging.
You can consider the Shopify plan as an advancement to the basic Shopify plan. Along with all the basic plan features, it comes with additional features such as low credit card rates and transaction fees. Its monthly price is $105/month if you choose it annually, it will cost you $79/ month with a 25% cost saving.
What makes it powerful is the reporting capability that you can use to gather the data for analysis using your Shopify admin. It also helps you to understand your customer’s behavior.
Along with these features, other common Shopify features are also available with it.
For the Shopify Plan credit card fee is 2.6%+ $0.30/ per transaction, and for in-person, it is 2.5%. Its transaction fee works like for third-party payment gateway it is 1%, 2%, or 0.5% but with Shopify payment gateway transaction fee is zero.
If you want to grow your business with high sales volume, leverage powerful reporting & analysis, and use discounted shipping rates, then using the Shopify plan is the best option.
As its name implies, it is an advanced plan that comes along all the features of its previous plans (basic Shopify plan, Shopify plan), including additional features such as advanced report builder, individual product pricing for the international market, advanced shipping options, and more.
As it is an advanced plan, its cost is high. On a monthly price basis, it is available at $399/month, and on an annual basis, you can use it at $299/month.
Credit card rates for the Advanced plan are 2.4%+$0.30(online sales), and for in-person sales, it is 2.4%. There is no transaction fee with Shopify Payments, but with a third-party payment gateway, it is 0.5%.
It is suitable for merchants or businesses having large inventory with a high volume of sales and wanting to sell products at a customized price in the international market, including in-depth reporting functionality.
It is more advanced than other Shopify plans having features such as optimized checkouts, stunning product pages, advanced shipping options, an advanced shopping experience, and more.
Shopify Plus is a dynamic eCommerce platform allowing you to sell products across every channel, including DTC, Retail, B2B, and social media. Its specialty is centralized data management and powerful customer insights.
It is specially designed to boost conversion up to 91%. That makes it a perfect choice for large-scale eCommerce businesses. You can start selling products within 90 days with your large inventory size.
Due to multiple advanced features compared to the previous plans, it is expensive. Its price is $2,000/month and varies from business to business. So, if you need built-in security, compliance, data encryption, and fraud & bot protection then Shopify Plus Development is a perfect option especially when you are an enterprise.
The credit card fee for US visa & Mastercard users is 2.15% + $0.30 per transaction, the American Express credit card fee for US customers is 3.15% + $0.30 per transaction, and for international customers, it is 3.15%+$0.30/ transaction.
The transaction fee is zero with Shopify Payments Services for third parties, it is 0.15% (lowest than other versions).
Shopify Plus is suitable if you have multiple stores in-shore and off-shore, large-sized budget, need automated workflows to run an eCommerce business effortlessly, and want multiple advanced features.
Till this section, I have taken you through all the Shopify Plans and related information, such as pricing, features, transaction cost, and others. Still, if you need a clear overview, the following table will significantly help. It can help you to take the right decision to create the Shopify store.
| Comparison | Shopify Starter | Basic Shopify | Shopify | Adv. Shopify | Shopify Plus |
|---|---|---|---|---|---|
| Price | $5/month | $39 USD/mo | $105 USD/mo | $399 USD/mo | $2000/month and varies on business |
| Transaction Fee | 5% fee + $0.30 per transaction | 2% per transaction | Up to 2% per transaction | 0.5% per transaction | 0.15% per transaction |
| Credit Card Fee(online) | 5% + 30¢ | 2.6% + 30¢ | 2.6% + 30¢ | 2.4%+$0.30 | 2.15% to 3.15% |
| Staff Accounts | 2 | 2 | 5 | 15 | Unlimited |
| Unlimited Products | Yes | Yes | Yes | Yes | Yes |
| Sales Channels | Yes | Yes | Yes | Yes | Yes |
| Inventory locations | 2 | up to 1,000 | up to 1,000 | up to 1,000 | Unlimited |
| Free SSL certificate | Yes | Yes | Yes | Yes | Yes |
| Abandoned Cart Recovery | No | Yes | Yes | Yes | Yes |
| Max shipping discount | None | 77% | 88% | 88% | Custom |
| Full eCommerce Store | No | Yes | Yes | Yes | Yes |
| Discount codes and gift cards | Yes | Yes | Yes | Yes | Yes |
| Abandoned cart recovery | No | Yes | Yes | Yes | Yes |
| Advanced Reporting | No | Yes | Yes | Yes | Yes |
| Marketing Automation | No | No | Yes | Yes | As much as you can |
| Ecommerce Automations | No | No | Yes | Yes | As much as you can |
| International Commerce | No | Yes | Yes | Yes | Yes |
Read Also: Shopify Plus: The Ultimate Guide for Growing Your Business
Multiple reasons make Shopify a fantastic eCommerce building platform. Its advantages are ease of use, various features to support the business, and more. It comes with different plans for different needs that we have read in this blog.
If you closely look at each Shopify Pricing Plan, you can find their objectives and why they differ. So, if you are going to choose any one of them, then cross-check it with your needs. Still, if you face issues, consulting with a reputed Shopify development agency would be best.
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